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Marketing Content Coordinator

Chandler, AZ, US

Requisition Number: 89052 

Insight is seeking a motivated and creative Content Coordinator to own the content planning and project management for our Ecommerce demand and campaign team. This role will be responsible for connecting with key leaders to facilitate editorial planning, collaborating with Digital Specialists to execute and optimize campaign flows, and managing the content creation process from ideation to publication.

The Content Coordinator will regularly communicate with technical experts and strive to be a subject matter expert in their areas to help drive integrated messaging and client to our website. Highlighting the new functionalities and ease of use, value add of adoption, and much more. They will selectively execute content writing projects and make sure executional workflows are being met. Working closely with the Project Manager, they will maintain direct contact with external writers and creative agencies to ensure content quality, accurate brand voice and alignment to campaign goals as well as the completion of all task and projects.

The Content Coordinator must be well-informed and passionate about all things content marketing, web site message, and ecommerce messaging. They make an effort to keep up with writing best practices and marketing industry trends, including but not limited to: content strategy and management, search engine optimization, subject line effectiveness and writing for targeted audiences. They work with Digital, Paid Media and Analytics teams to gather and evaluate quantitative data pertaining to the effectiveness of content. This data is routinely used to optimize existing content and make pivots to overall campaign strategies. This individual needs to exemplify organizational skills to manage projects and a variety of different timelines in order to meet goals and deadlines.

This role reports directly to the Ecommerce Marketing Manager.  

 

As a Content Coordinator, you will:

  • Develop the content strategy for Insight’s Technology clients with input from campaigns teammates, partner products and messaging, and ecommerce functionalities.
  • Write and/or edit content as needed in service of strategic campaign objectives. Content includes: landing pages, ad copy, emails, social media posts, newsletters, infographics, ebooks, case studies, articles, whitepapers, merchandising emails, product support ofts, and much more.
  • Collaborate with Insight’s Brand Team to ensure content supports the marketing department’s overall brand initiatives. This role should act as a brand champion and guardian of Insight’s voice and style.
  • Work with Digital Specialists, Paid Media, and Analyst teams to gather data and oversee analytics to rate the effectiveness of content marketing efforts.
  • Work collaboratively with the Social Media specialist, multi-media producer, communications team, campaign managers and the Insight Agency to get content to a published state by setting deadlines and meeting commitments.

 

What you bring to Insight:

  • Bachelor's degree (B. A.) from four-year college or university or equivalent work experience.
  • Minimum 1 – 2 years of experience working in communications, public relations or journalism
  • Familiarity with Microsoft Office suite of programs
  • Experience writing for Search Engine Optimization (SEO)
  • Ability to write creatively for a variety of print and digital materials
  • Ability to work well in cross-functional teams
  • Ability to multi-task in a fast-paced environment
  • Ability to meet aggressive service-level agreements
  • Excellent communications skills

 

The position described above provides a summary of some the job duties required and what it would be like to work at Insight. For a comprehensive list of physical demands and work environment for this position, click here.

 

Today, every business is a technology business. Insight Enterprises, Inc. empowers organizations of all sizes with Insight Intelligent Technology Solutions™ and services to maximize the business value of IT. As a Fortune 500-ranked global provider of digital innovation, cloud/data center transformation, connected workforce, and supply chain optimization solutions and services, we help clients successfully manage their IT today while transforming for tomorrow. From IT strategy and design to implementation and management, our 11,000 teammates help clients innovate and optimize their operations to run smarter. Discover more at insight.com 

  • Founded in 1988 in Tempe, Arizona
  • 11,000+ teammates in 19 countries providing Insight Intelligent Technology Solutions™ for organizations across the globe
  • $8.3 billion in revenue in 2020
  • Ranked #409 on the Fortune 500, #15 on the CRN Solution Provider 500, 2020 CRN Innovator of the Year Award
  • 2020 Intel Innovation Partner of Year, 2020 Microsoft U.S. Partner of the Year and Worldwide Customer Experience Partner of the Year
  • Ranked #7 on the 2021 Fortune World's Most Admired Companies (Information Technology Services industry), #70 on the Fortune 100 Best Workplaces for Diversity, #296 on Forbes World's Best Employers (#27 within IT), and #5 on the Phoenix Business Journal 2020 list of Best Places to Work
  • Signatory of the United Nations (UN) Global Compact and Affiliate Member of the Responsible Business Alliance

 

Today's talent leads tomorrow's success. Learn about careers at Insight: jobs.insight.com.

 

Insight is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation or any other characteristic protected by law.

 

 

Posting Notes: Chandler || Arizona (US-AZ) || United States (US) || None || None || US - Chandler,AZ ||


Nearest Major Market: Phoenix

Job Segment: SEO, Content Strategy, PR, Supply Chain, Marketing, Operations

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